Privacy Policy
This privacy policy explains how we at Åviken collect, use, store, and protect your personal data. We are committed to protecting your privacy and maintaining a high level of data protection. This policy is updated as needed, and the latest version is always available at aviken.com.
1. Data Controller
Åviken is the data controller for the processing of personal data in connection with our services, products, and digital channels.
Contact information:
Åviken / Order Nordic AB
Company registration number: 556203-0451
Email: info@aviken.com
2. What Information Do We Collect?
We collect and process the following types of personal data:
Name
Address
Personal identification number (when necessary)
Mobile and phone number
Email address
IP address
Order history and purchase patterns
Payment methods
User behavior on our website and digital channels
Information you provide when contacting customer service
3. Purpose of Processing
We process your personal data for the following purposes:
To manage orders, deliveries, and payments
To provide customer service and support
To send marketing material, newsletters, and offers
To improve our website and services through user behavior analysis
To comply with legal obligations (e.g., accounting laws)
To prevent fraud and ensure security
4. Legal Basis for Processing
We process your personal data based on the following legal grounds:
Contract: When you make a purchase or use our services
Consent: For newsletter subscriptions or other direct marketing
Legal obligation: To comply with Swedish legislation
Legitimate interest: To improve our services and communication
5. Marketing and Profiling
We analyze your personal data to tailor our marketing efforts. This may include sending targeted offers based on your previous purchases or activity on our website and social media.
We use tools like Google Analytics, which may involve transferring your data to servers outside the EU/EEA. Google may share data with third parties if required by law. We ensure such transfers comply with applicable data protection laws, for example through Standard Contractual Clauses (SCC).
6. Cookies and Tracking Technologies
We use cookies to enhance the user experience and analyze traffic on our website. Cookies help us remember your preferences, display relevant offers, and measure campaign effectiveness.
You can manage your cookie settings in your browser. Note that some features of the website, such as e-commerce functionality, will not work without cookies.
Read more in our Cookie Policy.
7. Data Retention
We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy or as required by law.
Examples:
For marketing purposes: up to 3 years after the customer relationship ends
For accounting purposes: 7 years, in accordance with the Swedish Accounting Act
For active customer relationships (e.g., installment plans or newsletter subscriptions): continuously until consent is withdrawn
8. Your Rights
You have the right to:
Access the personal data we hold about you
Request correction or deletion of your data
Object to processing for direct marketing purposes
Withdraw consent at any time
Request data portability (for data based on consent or contract)
File a complaint with the Swedish Authority for Privacy Protection (IMY)
To exercise your rights, please contact us in writing via email.
9. Disclosure to Third Parties
We never sell your personal data to third parties.
However, your data may be shared with:
Shipping companies
Payment service providers
IT service providers
Analytics services such as Google Analytics
These entities act as data processors and may only process your data according to our instructions. We have agreements in place to ensure your data is protected.
10. Changes to This Policy
Åviken reserves the right to update this policy at any time. The latest version is always published on our website. We recommend that you review the policy regularly to stay informed of any changes.
11. Contact
If you have questions about our privacy policy or how we process your personal data, please contact us at:
info@aviken.com